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Fabio Aversa

Fabio Aversa is marketing manager at Euro Display Srl, the manufacturer of LED walls, giant screens and LED displays and author of the FREE ebook How to make money with your LED giant screen in 7 easy steps
http://www.eurodisplay.com/
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One of my readers sent me the following question: "In 2006 I submitted to my City Hall the request for the installation of a led screen, but it was refused. So how is possible that in other cities nearby there are screens installed?" First of all, thanks for highlighting another key aspect for the installation of a LED screen: the authorization. Before answering your question, let me clarify one thing:

In most European countries (and worldwide) getting the permission for the LED screen installation is the first (and not always easy) step.
This is another question received from a reader: "I have a question about connection and transmitting. Let's say you have 5 LED boards. Let's say for a sample there are different politicians in different cities and they want to advertise their campaign. Is there a way to advertise each of them, on their city's LED board (all other ads would stay the same on all LED boards).
Yesterday I had an aperitive with one of our Customers and of course we were talking about LED screens. He is a talented entrepreneur who worked several years for big multinationals such as Coca-Cola and Nestle' and then started to distribute our LED products worldwide.

While talking, he told me the story of one of his Clients. This gentleman contacted him because he wanted to install a LED screen to sell advertising spaces.
I just got this question from a reader of the blog: "Is here any danger for ping (delay time between computer that gives signal-commercial, and receiver, in our case LED billboard. Result would be commercial running with delays)? Also, is there any chance to "interfere" (in a way of viruses, and other treats that are common in computer-internet area)? Thanks for all.
In the past we discussed some basic information about LED technology. So just to summarize in case you missed anything, here's a brief recap:

* LED = a semi-conductor that emits light
* Pixel = the basic luminous dot, which can contain one or more LEDs
* Pitch = the distance between pixels, expressed in millimetres
* Pure white = the perfect balance of red, green, and blue
* Minimum Viewing Distance (MVD) = the closest you can get before image appears pixelated.

The Biology Behind LED Screens Revealed

Putting together a 100sqm screen is simply a result of assembling together smaller modules. Each LED screen manufacturer has modules of different sizes and shapes (square or rectangular, from 25*25cm up to 1m*1m). It's impossible to define the best shape/size combination as each one has pros and cons.

But for example, let's consider a 1sqm module (1m*1m).

At Last The LED Screens' Secrets Revealed

If you've done design or programming work using light emitting diode (LED) screen technology and still aren't sure exactly how to choose the best one to suit your purposes, then keep reading.

You probably already know that LED technology makes these large screens possible. LED is a semi-conductor that emits visible light when electrons pass through it.
The first step to start making money with a LED screen, is to define the exact position where it will be installed. This is one of the most important steps of the entire process and it requires a great deal of attention. The position indeed have a direct impact on the number of potential customers that your business can target: the better the position, the higher the chances that someone will want to broadcast his advertisement on your LED display.

Avoid These Mistakes With Your LED Cross

Yesterday I was in Siena (Tuscany) with my girlfriend, enjoying the wonderful landscapes of the Tuscanian hills and the marvellous architecture of this incredible medieval town, when I suddenly saw a wonderful LED pharmacy cross! It happen quite often to see one of these LED products installed around Italy but yesterday I was particularly happy as the I loved the city and I liked the idea to have one of these high technology Italian products installed there.
Some people think about the LED screen as a classic tri-vision billboard... just with more than three faces available on each prism. Now, this is pretty reductive idea of the high flexibility allowed by a LED screen. The difference between classic billboards and LED walls is the same difference you find between a writing machine and PC!

Think about it.
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